5 Social Media Mistakes That Are Hurting Your Brand
If you spend any time researching social media online, you’ll find plenty of information about what you should be doing, but when it comes to what you shouldn’t do, there’s not much out there. We address a few of those things here because it’s often these issues that can hamper your digital marketing success. Let’s […]
Tips for Engaging & Connecting with Customers
Every savvy business owner and marketer understands that their success ultimately depends on the business’s existing and potential customers. This is why it is very important to keep customers interested, happy, active, and nurtured. However, many new businesses are not aware of how important it is to engage with customers on a more personal level, […]
6 Things to Know About UX That Boosts Conversions
You’ve got a website, it’s mobile-friendly, and you know how to use pay-per-click, but your leads aren’t rolling in from your website as you’d like. What do you do? You work on your UX design. Your website is only as successful as your conversion rate. When your conversion rates are good, your leads are pouring […]
My Fav Tools for Small Businesses
Running a small business involves wearing a lot of hats. If you’re ready to start the business of your dreams, you have to have the best business tools and apps, right? That’s why I’m sharing 24 of the BEST tools that make my business easier and more streamlined. These tools save me multiple hours a […]
What Does Google Really Want from Your Website?
You know that getting customers to your website and then convincing them to stick around and take an action is important for your business. You’ve taken the time to create a good user experience, great content, and noticeable call to actions. But, did you know it’s just as important to please Google? In this article, […]
Is Your CTA Driving Visitors Away From Your Site?
If you’re like most businesses, you want your website visitors to take an action on your website. This may be making a purchase, signing up for your email, downloading a white paper, entering a contest, or contacting you for more information. Regardless of the type of action you want your visitors to take, you aren’t […]
3 Major Reasons People Aren’t Buying From Your Website
You launch a new product, and then announce it to your email list and social media followers. You reach out to influencers and experts in your industry. You’ve done everything the gurus said you should do. But even after all this work – you hear crickets. Why isn’t anyone buying from your website? Very few or […]
5 Secret Things to Boost Website Traffic
5 Secret Things You Could Be Doing Right Now to Boost Website Traffic A lot of marketers assume SEO and content is all they need to succeed online. But even if you put your best step forward, the things you implement today could easily take 6-12 months to take effect. That’s right – the content you […]
How to Setup a Professional Email with GMAIL
When starting a business, one of the very first things we do is get business cards with our contact information on it. But how unprofessional would it be if our business cards said JaneLovesCats24@gmail? So, we snag up our first professional email on our custom domain because it usually comes free with our webhost, and […]
5 Signs its Time to Update Your Business Website
Your business website serves as an online business card that showcases your products and services to the world. Is it updated, or do you need to tweak it to keep up with the digital times?